President and CEO
Correy founded ChangeMakers in 1998 and he continues to guide our team’s creative and strategic work, applying his strengths as an award-winning creative director, photojournalist and former editor.

His depth of experience stems from the many high-profile provincial programs he has steered. These include his long-term work for SAFE Work Manitoba, the provincial injury-prevention program he branded and helped launch in 2002. Correy continues to guide our team on the SAFE Work Manitoba campaigns and resource development. Working with Manitoba Liquor & Lotteries (MBLL) since 2002 (starting with the pre-merger Manitoba Liquor Control Commission), Correy is the strategic thinker behind their liquor social responsibility campaigns, including Be Undrunk, Be With Child Without Alcohol and Be the Influence. His grasp of client needs and audience personality were integral to the campaign we developed for Winnipeg Regional Health Authority, Heads Up?! Use a Condom. The campaign focused on preventing the spread of sexually transmitted infections among younger people.


In his 25 years in the industry, Correy has established a reputation for excellence and is sought after by senior executives for strategy, issues management and reputation advice. His solid reputation is evidenced by client loyalty and the number of our long-term clients who started with Correy in the company’s early days and continue to rely on us to achieve their desired results. Correy’s many awards also are a testament to his expertise, awards including a CLIO for creative direction, multiple Gold Quills for communications strategy, execution and evaluation and creative awards from IABC and the Summit awards.